Social media is one of the most powerful tools for boosting your cookie dough fundraiser. With eye-catching posts, engaging captions, and strategic timing, you can reach more people, increase sales, and hit your fundraising goals faster.
In this post, we’ll cover the best types of social media posts, when to post them, and ready-to-use templates you can copy and share!
2. Why Social Media is Essential for Fundraising Success
✅ Expands your reach – Get sales from friends, family, and even out-of-town supporters.
✅ Encourages shares – Supporters can help spread the word for free!
✅ Increases urgency – Countdown posts and reminders drive last-minute sales.
✅ Simplifies ordering – Buyers can click a link, order online, and support instantly.
Pro Tip: Posts with images or videos get 2x more engagement than text-only posts.
3. The Best Types of Social Media Posts for Cookie Dough Fundraisers
1️⃣ Announcement Post (Kickoff Post)
✔ Goal: Introduce your fundraiser and explain why you’re raising money.
✔ When to Post: Day 1 of the fundraiser.
Example Post:
We’re kicking off our Cookie Dough Fundraiser!
Help us raise funds for [cause or organization] by purchasing delicious cookie dough! Every tub sold helps us reach our goal.
Order here: [insert link]
Fundraiser ends on: [date]
Thank you for your support! Like, share, and tag friends to spread the word!
[Include a fun, high-quality image of cookie dough or your group fundraising!]
2️⃣ Testimonial Post (Boosts Buyer Confidence)
✔ Goal: Show why people love your cookie dough fundraiser.
✔ When to Post: Early in the campaign.
Example Post:
Our cookie dough is a fan favorite! Here’s what people are saying:
“This is the best cookie dough ever! We bought extra to freeze for later.” – [Customer Name]
“Super easy to bake, and my kids loved them!” – [Customer Name]
Want to try it for yourself? Order today!
[insert order link]
[Include a picture of cookies fresh out of the oven!]
3️⃣ Seller Spotlight Post (Motivate Your Team)
✔ Goal: Celebrate top sellers and encourage friendly competition.
✔ When to Post: Midway through the fundraiser.
Example Post:
Seller Spotlight!
Shoutout to [Seller’s Name] for selling [X] tubs of cookie dough!
Big thanks to all our amazing sellers working hard to support [fundraiser cause].
Who’s next on the leaderboard? Keep selling & sharing your link!
[Include a fun team or seller photo!]
4️⃣ Urgency Post (“Almost Gone!”)
✔ Goal: Create FOMO (Fear of Missing Out) to boost last-minute sales.
✔ When to Post: Final week of fundraising.
Example Post:
⏳ HURRY! Only a few days left!
Don’t miss your chance to stock up on our delicious cookie dough before time runs out!
Deadline: [insert date]
Order now before it’s too late! [insert link]
[Use a countdown timer graphic or an image of cookie dough tubs!]
5️⃣ “Last Call” Post (Final 24 Hours)
✔ Goal: Drive final purchases before the fundraiser ends.
✔ When to Post: Last 24 hours of fundraising.
Example Post:
LAST CHANCE! Our cookie dough fundraiser ends TONIGHT!
If you haven’t ordered yet, this is your final opportunity to grab gourmet cookie dough and support [cause/organization]!
Order now: [insert link]
Deadline: [insert date & time]
Thank you for supporting us! Every order makes a difference.
[Include an image of cookies baking in the oven for that last-minute craving appeal!]
4. Bonus: How to Get More Engagement on Your Posts
Tag friends & supporters – More shares = more sales.
Use hashtags – Examples: #CookieDoughFundraiser #SupportLocal #SweetFundraising
Post in local Facebook groups – Many communities allow fundraising posts.
Encourage video content – A quick 30-second “Why I Love This Fundraiser” video can boost sales.
Pro Tip: Use Facebook & Instagram Stories for quick updates!
5. Final Thoughts: Sell More with Social Media!
Social media is one of the easiest ways to grow your cookie dough fundraiser. By using a mix of engaging posts, fun images, and reminders, you can boost sales and reach your fundraising goal faster!
Need more fundraising tips? Check out our Ultimate Guide to Cookie Dough Fundraising for expert strategies!