What is a cookie dough fundraiser?
A cookie dough fundraiser is a type of fundraising campaign where organizations sell tubs, pre-portioned, or dry mix cookie dough to raise money for their cause. Participants take orders from friends, family, and community members, collecting payment upfront. Once the campaign ends, the organization places a bulk order with the supplier, and the cookie dough is delivered or picked up for distribution.
For example our brochure sells 6 gourmet flavors in tubs. For instance we offer a 2.2 lb tub of dough for $22 and a 2.7 lb tub for $24.
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This is perfect for:
- PTA
- Booster clubs
- Elementary Schools
- Preschools
- Sports teams like baseball, softball, etc
- Cheer leaders
- Dance teams
- Church youth groups and choirs
- Animal shelters
Benefits of cookie dough sales
Cookie dough fundraisers offer several benefits that make them a popular choice for organizations:
- Wide appeal: Almost everyone loves cookies, making them an easy sell.
- High-profit margins: Cookie dough fundraisers typically offer high-profit margins, allowing organizations to reach their fundraising goals quickly.
- Convenience: Cookie dough can be stored at room temperature, eliminating the need for immediate refrigeration and making distribution easier.
- Variety of options: Cookie dough fundraisers often offer a wide range of flavors and formats, catering to different preferences and dietary restrictions.
- Versatility: Cookie dough fundraisers can be run by any organization, including schools, sports teams, non-profits, and community groups.
Now that we understand the basics of cookie dough fundraisers, let’s explore the different types of cookie dough available and how to choose the right one for your campaign.
Types of Cookie Dough Fundraisers
When it comes to cookie dough fundraisers, there are several options to consider. Let’s take a closer look at the different types of cookie dough available:
Preformed Cookie Dough
Preformed cookie dough is already shaped and ready to bake, making it a convenient option for supporters. It typically comes in tubs or pre-portioned packs, offering a variety of flavors to choose from. Preformed cookie dough is a popular choice for its ease of use and delicious taste.
Gourmet Cookie Dough
Gourmet cookie dough takes the classic cookie to the next level with high-quality ingredients and unique flavor combinations. It offers a premium experience for supporters who appreciate the finer things in life. Gourmet cookie dough fundraisers often include flavors like salted caramel, dark chocolate raspberry, and white chocolate macadamia nut.
Frozen Cookie Dough
Frozen cookie dough fundraisers provide supporters with the opportunity to stock up on cookie dough for future baking. This type of fundraiser typically offers a range of flavors in bulk packaging. Frozen cookie dough can be stored in the freezer for an extended period, allowing supporters to enjoy freshly baked cookies whenever they desire.
Specialty Cookie Dough
Specialty cookie dough fundraisers cater to specific dietary needs and preferences. They may include options such as gluten-free, vegan, or allergen-free cookie dough. Specialty cookie dough fundraisers ensure that everyone can participate and enjoy delicious cookies while supporting your cause.
Now that you’re familiar with the different types of cookie dough fundraisers available, let’s dive into the process of choosing the right one for your campaign.
Choosing the Right Cookie Dough Catalog
When selecting a cookie dough fundraiser for your organization, it’s essential to consider several factors. There are many brands like Otis Spunkmeyer, Mrs Fields and Fundraising Zone. Here are some key considerations to keep in mind:
Consider your target audience
Think about the preferences and dietary restrictions of your supporters. Choose a cookie dough fundraiser that offers a variety of flavors to cater to different tastes. If you have a health-conscious audience, consider options like gluten-free or vegan cookie dough.
Is it free to get started?
WARNING: Did you know some fundraisers require you to pay for all the product upfront before you begin? This can cost hundreds and even thousands of dollars up front.
GOOD NEWS: When you work with us it is free to get started. Your group gets free catalogs and custom letters to send home to the parents. You pay for your merchandise after you collect payment from your customers.
Evaluate the profit margins
Different cookie dough programs offer varying profit margins. Look for options that provide a high percentage of profit to maximize the funds raised for your organization. Consider the pricing of the cookie dough and the commission percentage offered by the supplier. When you work with us you can earn up to 50% profit.
Determine the minimum order requirements
Some cookie dough fundraisers have minimum order requirements that must be met to proceed with the campaign. Take into account the size of your organization and the number of participants to ensure you can meet these requirements.
Take into account shipping and delivery options
Consider how the cookie dough will be delivered to your organization and how it will be distributed to supporters. Look for fundraisers that offer free or affordable shipping options. When you sell 200 tubs you get free shipping of the product. Also, consider the logistics of storing and distributing the cookie dough once it arrives. Our dough is shelf stable for up to 21 days.
By carefully considering these factors, you can choose a cookie dough fundraiser that aligns with your organization’s goals and meets the needs of your supporters. In the next section, we’ll discuss the planning and preparation process for your cookie dough fundraiser.
Planning and Preparation
Running a successful cookie dough fundraiser requires careful planning and preparation. Here are some essential steps to take to ensure a smooth campaign:
Set clear fundraising goals
Determine the specific amount of money you aim to raise through your cookie dough fundraiser. Break down the goal into smaller targets to track progress and motivate participants. For instance divide your total number of tubs to be sold by your number of volunteer sellers.
Create a timeline for your campaign
Establish a timeline that includes key dates such as the start and end of the campaign, order submission deadlines, and delivery dates. Having a clear timeline will help you stay organized and ensure that all necessary tasks are completed on time. We suggest a 2 week sales event.
Recruit volunteers and assign roles
Enlist the help of volunteers to assist with various aspects of the fundraiser, such as promoting the campaign, collecting orders, and distributing the cookie dough. Assign specific roles and responsibilities to ensure that everyone knows what is expected of them.
Develop a marketing strategy
Create a comprehensive marketing plan to promote your cookie dough fundraiser. Utilize various channels such as social media, email marketing, and traditional advertising methods to reach a wide audience. Craft compelling messages highlighting the benefits of supporting your cause and purchasing delicious cookie dough.
By following these planning and preparation steps, you’ll be well-prepared to launch your cookie dough fundraiser. In the next section, we’ll explore effective strategies for promoting your campaign and maximizing sales.